I may not be using the right terminology,cant say im all that familiar with this area
I thought if Irish people spend online then businesses need to advertise their products/services
I am noticing a lot of small local businesses in my town running PPC (and FB fan page) campaigns
If Im getting 30/40 cents a click from Adsense plus Googles share,and say an average of 1:100 conversion for the business,then each new customer costs them more than €50?
So I thought a lot must be spent on traffic/leads/sales